The Mind Behind the Motion
I’m Will Bottone, a London-based video editor and creative. I build visuals to make people feel something.
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I studied Film Production at Bournemouth Film School, specialising in Producing and Directing, before discovering my real obsession: crafting emotion through editing. I graduated with a First-Class Honours in 2024, but my real education came through making films that hit where it hurts.
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During my final year, I wrote and directed You Free Tonight?, a short LGBTQ+ drama exploring the over-sexualisation of the gay dating scene. Amassing 450K+ views on YouTube, the film went on to become a finalist at two festivals, and opened doors to my first feature-length script, In Somebody’s Arms - a standalone story about intimacy, disconnection, and the quiet moments in between. That script also placed as a finalist in a screenwriting competition, which still doesn’t feel real.
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Those projects shaped everything I do now. They taught me the power of tone, rhythm, and honesty.
Whether it’s a TikTok ad, a brand campaign, or a film scene, I chase that same feeling.


Where I'm Heading
Right now, I’m building my creative foundation as Creative Producer at SHOUT and UniTaskr.
Here, I conceptualise, edit, and bring to life short-form content for internal marketing. I’m learning the craft from every angle: creative strategy, ad performance, concept development, and visual production.
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Over the next few years, I want to keep expanding beyond the timeline:
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Developing creative direction skills: shaping campaign ideas, defining visual worlds, and leading projects from concept to delivery.
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Building a stronger personal visual identity: something instantly recognisable across film, digital, and brand work.
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Continuing to create my own projects: short films, experimental visuals, and eventually directing branded campaigns that feel cinematic, not corporate.
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The long-term aim is clear: to become a Creative Director who still thinks like an editor.
Someone who understands the rhythm of content as deeply as the idea behind it. Because the best creative directors don’t just pitch - they build, they shape, they feel what works.